Being a complete online solutions company doesn’t come easy. Even we have a hard time keeping up with the cutting edge application that come online each and every day to help you (and us) promote ones business in a world that online.

So, how do we do it?

Probably in a lot of ways that you have done it for the past 20 years, but with a twist. Below we will walk though some of the tools we use, hopefully inspiring you to dive into the the world of cutting edge online marketing.

VFlyers

The way it was…Flyers

You would print them up, and put them under car windshield wipers, post to telephone poles, hand them out on a street corner.

How it is now…Vflyers

Create and manage attractive virtual flyers that can be automatically or manually submitted into leading online marketplaces!

With this application, you can create multiple flyers, image galleries, and post to craiglist and dozens of other advertising sites with the push of a button. Vfler tracks flyer views and contacts and you can manage these all in a very intuitive and user friendly interface. Best part of all, like most application we use here at inspiring design, llc – IT IS FREE. No better way of cutting costs then to do free online advertising.

Blogs

The way it was…Editorials
How could you get your voice heard? Submit an editorial to a local paper…Stand on a street corner and shout…

How it is now…Blogs, Blog, and more Blogs

Even my grandmother has one. Everyone now a days has a blog, and if you don’t, just get one, it is easy, cheap, and we can help you set one in in a snap. Once you have a blog, you have a voice, and if you get people interested in what you have to say, you have an audience, and then you have prospective clients… So, once you have one, how do you get readers? Here are some sites, tips, and tricks on how to promote your blog.

• Blog Rush
• Submit to RSS directories
• Submit to blog directories
• Submit to general directories
• Find out how much your blog is worth
• Social Media – Digg, del.icio.us, StumbleUpon, Reddit, MySpace, Facebook, YouTube
• Forums – AuthorityBlogger, Bloggeries, SitePoint, Blogger Forum, BloggerTalk

Google Adwords

The Way it Was… buy ad space

Maybe in local newspapers, trade magazines, if your big enough, billboards – promote your business, pay even if nobody sees it, or if people you don’t care about seeing it are the only ones that actually do.
How it is now… buy ad space though Google, only pay if someone clicks the link

Pay-Per-Click (PPC) is a paid form of advertising, popularized mostly by the Google Ads. The concept is fairly simple. Businesses bid to be placed at or near the top of the search results for particular keyword phrases. The bidding is done on a “per-click” basis, meaning that a company pays a specific amount every time the engine sends them a visitor. In addition, the top results on Google also show up in the results of many of the popular search engines (usually listed as “sponsored” or “featured” results).

Read more at inspiring design, llc.

This is the first article in a weekly series of how to promote your business online.

People go nuts for this, and you can always grab a great deal on computer equipment or electronics.

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